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Not being found on the first page of any search engine's results is as
ineffective as having a billboard in the middle of the desert. Make sure that
your customers can find your website.
SearchEngineSmartTM is ARI's premier toolset for
creating, managing and optimizing search engine advertising campaigns. These
campaigns normally take considerable time and expertise, but SearchEngineSmart
brings together in one place everything your dealership needs to set up,
maintain, track and analyze local, regional and national Internet advertising
campaigns.
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SearchEngineSmart Features
A complete, end-to-end solution
SearchEngineSmart automatically optimizes every campaign to get results that bring
customers in the door. It provides access to all the resources you need to refine
and review campaigns online 24x7.
Easy to Use
SearchEnginesmartSmart makes it incredibly easy to create finely targeted,
budget-friendly local, regional or national Internet advertising campaigns.
Continuous Optimization
SearchEngineSmart continuously optimizes media placements, and provides real-time,
ROI-based campaign optimization to measure and improve results, allowing for more
effective use of your advertising dollars.
Website Integration
SearchEngineSmart integrates with ARI's WebsiteSmart ProTM
or can work with a third party website or an ARI-created landing page.
Dynamic Budget Allocation and Automated Keyword Selection
SearchEngineSmart dynamically allocates your budget, automatically selects keywords,
identifies the best search engines and directory sites, helps target specific
geographic areas and/or customers. It also selects the best keywords for your products
or services based on your campaign budget and marketing objectives.
State-of-the-Art Tracking and Reporting
SearchEngineSmart tracking and reporting creates a digital "paper trail" of all
activity, allowing fast review of the campaign's effectiveness and the ability to
change on the fly.
For more information on how SearchEngineSmart can help your business,
call 1-800-248-1955, ext. 4572.